Can You Beat the AI? Ecorobotix Brings ARA GAME to EIMA 2024

Ecorobotix is excited to announce its participation in the EIMA International Exhibition in Bologna, Italy. From November 6 to 10, visitors can find Ecorobotix at Hall 32, Booth A16, where the ARA ultra-high precision sprayer will be on display.

In addition to showcasing the ARA sprayer, Ecorobotix is providing a unique interactive experience for attendees—the ARA GAME. Designed to replicate the precision, speed, and AI-powered capabilities of the ARA sprayer, the game challenges players to detect and treat weeds with the same ultra-high accuracy as the machine. Visitors will step into the role of ARA, navigating a scrolling crop field with four levels simulating real-life farming scenarios, including onions, carrots, sugar beets, and grassland. The question is: Can you beat ARA? Stop by the Ecorobotix stand to find out!

Ecorobotix’s ARA precision sprayer is known for its industry-leading 6x6 cm precision, allowing farmers to dramatically reduce inputs while optimizing the application of plant protection products and fertilizers. The ARA leverages artificial intelligence to precisely target weeds and crops, minimizing environmental impact while maximizing economic returns. By targeting only the necessary areas, the ARA sprayer significantly reduces chemical use (by up to 95%).

The year 2024 has marked a period of exponential growth for Ecorobotix. With over 180 employees worldwide and a dealer network that now spans 15 European countries, Canada, South and Central America, and the USA, the company is rapidly expanding. In 2023, Ecorobotix launched its US subsidiary and has since secured partnerships with key players in the American agricultural industry.

Not only has the Swiss company grown geographically, but it has also made significant advancements in its AI-driven precision technology. Earlier this year, Ecorobotix introduced beta algorithms, including one specifically for carrots that has shown exceptional results. These advancements add to an already extensive crop database that includes but is not limited to onions, sugar beets, lettuce, and spinach, further enhancing the ARA sprayer's ability to precisely apply various crop treatments.

Ecorobotix is a Swiss Certified B Corporation® dedicated to revolutionizing agriculture through artificial intelligence and high-precision technology. Our mission is to promote environmental sustainability by reducing the use of plant protection products and minimizing soil impact. We have developed the ARA precision sprayer, featuring our innovative AI Plant-by-Plant™ software, which allows for precise, plant-by-plant detection and spraying during crop treatment. This technology significantly reduces the amount of product used, enhances crop yields, and lowers CO2 emissions.